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Events of the Greater Brandywine Cultural Alliance
Invitees: artistic directors, executive directors, marketing directors, development officers, board members, patrons and supporters of arts & culture organizations in the Greater Brandywine Region
To register or learn more info, contact (610) 696-8211 or email us at info@brandywineculture.org
For more information, contact the Cultural Alliance at (610) 696-8211 or
email
info@brandywineculture.orgMarketing Peer Group Meeting
Coordinator:
Lindsay Burns
We thank our Co-Chairs for hosting our Marketing Peer Group Meetings:
Lora Englehart, Brandywine River Museum
Pam Carter, Longwood Gardens
Past Events
APRIL 28, 2008 Marketing Peer
Group, 8:30 - 10 am (Monday)
Topic: Group Advertising & Mail-List Cooperative:
Programs from the Greater
Philadelphia Cultural Alliance
Speaker: Kendra Lawton, Greater Philadelphia
Cultural Alliance
Location: Brandywine River Museum
Cost: Free for GBCA members; $30 for non-members
MARCH 25, 2008 Marketing Peer
Group, 8:30 - 10 am
Topic: Comcast: On-Demand & Comcast Newsmakers
Speaker: Tony Colantonio, Comcast, Government &
Community Relations
Location: Longwood Gardens, Terrace Restaurant
Cost: Free for GBCA members; $30 for non-members
FEBRUARY 26, 2008 Marketing Peer
Group, 8:30 - 10am
Topic: Media Relations: From the Newspaper's
Perspective
Speakers: Bill Raftery (Philadelphia Inquirer);
Andrew Hachadorian (Daily Local)
Location: Brandywine River Museum, Conference Room
JANUARY 29, 2008 Marketing Peer
Group, 8:30 - 10am
Topic: WHYY: Overview of Partnership Opportunities &
Getting on the Air
Speaker: Karen Pinsky of WHYY
Location: Brandywine River Museum, Conference Room
JANUARY 18, 2008 Southern Chester
County Chamber of Commerce Annual Meeting, 5:30-8:30
Topic: Culture as a Catalyst
for Economic Development
Keynote Speaker: Peggy Amsterdam, CEO, Greater
Philadelphia Cultural Alliance
Location: Longwood Gardens
NOVEMBER 27, 2007 Marketing Peer
Group, 8:30 - 10am
Topic: E-Mail Marketing: Best Practices & Systems
that Work
Location: Longwood Gardens, Terrace Restaurant
OCTOBER 30, 2007 Marketing Peer Group,
8:30 -10 am
Topic: Media Relations: Getting Coverage, from the
Media Agency Perspective
Panelists: Donna-Marie King of Aloysius, Butler, &
Clark in Wilmington;
Sharon Silverman, a West
Chester-based freelance writer
Location: Longwood Gardens, Terrace Restaurant
OCTOBER 2, 2007 GBCA Kick Off
Event, 5 - 6:30
Location: Auditorium, Longwood Gardens
JUNE 26, 2007 Marketing
Peer Group, 8:30 -10 am
Topic: Arts & Culture Agenda and Latest Findings
Speaker: Nick Crosson, Research Coordinator, Greater
Phila Cultural Alliance
Location: Longwood Gardens, Terrace Restaurant
May 20, 2008 Marketing Peer Group,
8:30 - 10 am (Tuesday)
Topic: What's New & Exciting in My Part of the World
/ Our Dreams & Hopes for the Future
.... An open discussion of issues that are most
important to you in your arts/culture
initiatives, and clarification of how the Greater
Brandywine Cultural Alliance might be able
to help. Brainstorm ideas for the next series of
Marketing/Audience Development
peer-group meetings.
Location: Longwood Gardens, Terrace Restaurant
Cost: Free for GBCA members; $30 for non-members
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